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the Equestrian INDUSTRY Management Consultancy
Welcome
What We Do
All About You
Your business is our business and at Channel Equine & Rural we believe in making you and your goals a reality and the centre of our business. With 35 years of experience Michael Bacon in the global equestrian industry knows how to help and support organisations and companies in todays ever changing business and economic landscape.
With impartial honest advice, practical solutions, leadership support and creative marketing knowhow and a life time of success Michael has the experience and knowledge to help your business.
With Channel Equine & Rural you will always be in the driving seat and in control of the process. We never forget that you the customer always knows best and when we work for you, we become one of your team.
Our services
Whether you're just starting out, looking to restructure, looking for that creative edge, bringing new products and services to market, looking for staff or promoting yourself we are here to help with practical solutions.
Our mission is to create relationships, not transactions Channel Equine & Rural, is about building long term partnerships with our clients and partners in the equine and rural business community.
Our promise is that we'll be there as questions and issues arise every step of the way. We will do it together as your partner and colleague for as long as you need us.
Our mission
Managing Director Michael Bacon has been at the forefront of the equestrian and rural industry, working with some of the most successful equestrian business in the UK, European USA, and Middle East.
Michael shares his unique sales and marketing experience, passion and knowledge of the equestrian and rural business and a deep understanding of the equine feed and nutrition industry to help you grow your business in an ever more competitive and changing world.
Channel Equine & Rural are hear to help you make the most of every opportunity and idea you have to become a reality.
The process
When you contact Channel Equine & Rural we will want to get to know you and your business as soon as possible with a face to face meeting.
This way we can understand and learn about what you want to achieve and what we can do to help. All of our service's are uniquely tailored and built around you and your business's needs and are fully confidential.
We know at Channel Equine & Rural no business in our sector is the same and every day when it comes to customers and animals its going to be different.
Our Approach
We start with a comprehensive analysis' of your business to help identify gaps and opportunities, we will then work with you to put together a plan that includes timelines, milestones, cost analysis market research and branding that fits your budget.
We will use our extensive experience, contacts, category management and marketing skills to ensure your success.
At Channel Equine & Rural we work with some of the best creative, design, public relations, independent nutritionist, feed formulators and website agencies in the equestrian and rural industry, operating in the UK and Europe today, so we can get your product and brand to where you want it.
We will always be honest and tell you the truth and give the best advice, support and feedback.
Talk to us today about how we can support you and your business.
The April Blog and we are only half way through the month
Our Expertise
With a deep understanding of the equestrian industry and a specialist knowledge of the feed and nutrition sector. Michael and his team of consultants have the ability to help with....
- Strategic Planning and leadership support
- Marketing and public relations
- Candidate research & recruitment
- Feed and nutrition
- Budgets and forecasting guidance
- Team training, mentoring and coaching
- Creative thinking and product innovation
- Market analysis and Industry insights
- Sustainability planning and cultural development
- Project management
- Social media and digital support
- New product development and innovation
- Retail advice and field sales support
- Profit optimisation
- Product merchandising and Point of Sales innovation
- Category management
- Trade and consumer market research
- Sponsorship management and planning
- Distribution and transport management
- Packaging and design
- Photography and video
- Trade stands and event management
- Long term customer relationships management
- Crisis management and resilience planning
- European and Middle Eastern export
Why Channel Equine & Rural
Whether you’re a seeking strategic alliances, business support, bringing a new product to market, sales and marketing, profit optimisation, candidate research and recruitment, a sales campaigns or field sales team support we can help.
We have the hands on professional equine experience and commercial experience and knowledge to support you.
Call today for a confidential chat on 07751 747468 or email michael.bacon@channel-consultancy.co.uk
Together we’ll create a plan for success, we didn’t get here alone, and neither will you.
Our Future Is Greater Then Our Past
Ben Okri
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Member of the British Equestrian trade association
Just Some of Our Partners and customers past and present
